Thriving Jordano’s Foodservice Looks to the Future

Jordano’s Foodservice, a longstanding staple in the Santa Barbara community, is celebrating its 110-year anniversary in February. Despite the challenges faced during the COVID-19 pandemic, the company is not just surviving, but thriving. With annual sales of over $300 million and employing over 500 people, Jordano’s is looking towards the future with optimism and a commitment to growth.

The company has undergone significant changes over the years, transitioning from supermarkets to two major divisions – Jordano’s Foodservice and Pacific Beverage Co. Both divisions have shown resilience and adaptability, with Jordano’s Foodservice becoming the second-largest independent broad-line food service distributor in California.

One key change for the company was the hiring of Patrick Day, who brought valuable experience from rival Sysco. Despite joining during the pandemic, Day has helped steer the company towards success, with revenue now 30% higher than pre-pandemic levels.

Pacific Beverage, the company’s drinks arm, has also seen growth, diversifying its offerings to include craft beers and non-alcoholic beverages. The company’s revenue is on the rise, with a focus on adapting to changing consumer preferences.

Despite his 89 years, CEO Pete Jordano remains actively involved in the company, emphasizing the importance of continuity and growth for future generations. With a commitment to innovation and a strong foundation, Jordano’s is poised for continued success in the years to come.